Information theory as a unifying statistical approach for use in marketing research
- 20 July 1995
- journal article
- Published by Elsevier BV in European Journal of Operational Research
- Vol. 84 (2), 310-329
- https://doi.org/10.1016/0377-2217(94)00355-g
Abstract
No abstract availableThis publication has 35 references indexed in Scilit:
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