Responsive and Proactive Market Orientation and New‐Product Success*
Top Cited Papers
- 9 August 2004
- journal article
- research article
- Published by Wiley in Journal of Product Innovation Management
- Vol. 21 (5), 334-347
- https://doi.org/10.1111/j.0737-6782.2004.00086.x
Abstract
No abstract availableThis publication has 51 references indexed in Scilit:
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