Price Knowledge for Services: An Empirical Investigation
- 6 November 1995
- journal article
- Published by Informa UK Limited in Journal of Professional Services Marketing
- Vol. 12 (1), 39-52
- https://doi.org/10.1300/j090v12n01_04
Abstract
No abstract availableKeywords
This publication has 9 references indexed in Scilit:
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- Buyers' Subjective Perceptions of PriceJournal of Marketing Research, 1973
- On the Price Consciousness of ConsumersJournal of the Royal Statistical Society Series C: Applied Statistics, 1961