Toward the Model of University Image: The Influence of Brand Personality, External Prestige, and Reputation
Top Cited Papers
- 12 September 2008
- journal article
- Published by Taylor & Francis Ltd in Journal of Public Relations Research
- Vol. 20 (4), 357-376
- https://doi.org/10.1080/10627260802153207
Abstract
No abstract availableThis publication has 57 references indexed in Scilit:
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