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Effectiveness of product development methods
Home
Publications
Effectiveness of product development methods
Effectiveness of product development methods
WS
William E. Souder
William E. Souder
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1 October 1978
journal article
Published by
Elsevier BV
in
Industrial Marketing Management
Vol. 7
(5)
,
299-307
https://doi.org/10.1016/0019-8501(78)90070-6
Abstract
No abstract available
Keywords
EFFECTIVENESS OF PRODUCT DEVELOPMENT METHODS
Cited by 25 articles