Effects of Gain-Loss Frames in Negotiation: Loss Aversion, Mismatching, and Frame Adoption

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31 October 1994

journal article
Published by Elsevier BV in Organizational Behavior and Human Decision Processes

Vol. 60 (1), 90-107
https://doi.org/10.1006/obhd.1994.1076

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Cited by 152 articles