Factors Affecting Producer Participation in State-sponsored Marketing Programs: The Case of Fruit and Vegetable Growers in Tennessee
- 1 April 2014
- journal article
- research article
- Published by Cambridge University Press (CUP) in Agricultural and Resource Economics Review
- Vol. 43 (2), 249-265
- https://doi.org/10.1017/s1068280500004305
Abstract
State programs promoting their agricultural products have proliferated in response to increased consumer interest in locally grown foods. Tennessee, for example, currently has two state-funded programs promoting its agricultural products. This study examines the factors associated with participation by Tennessee fruit and vegetable farmers in those programs. The results suggest that farmer participation is associated with farm income, use of extension resources, and fresh produce sales. These results should be of interest to anyone attempting to increase producer participation in such programs.Keywords
This publication has 15 references indexed in Scilit:
- Marketing Promotion of Texas Agricultural Products: The Rural Dimension of the GO TEXAN ProgramJournal of Agricultural and Applied Economics, 2011
- Comparing Willingness to Pay for Organic, Natural, Locally Grown, and State Marketing Program Promoted Foods in the Mid-Atlantic RegionAgricultural and Resource Economics Review, 2011
- Direct and Intermediated Marketing of Local Foods in the United StatesSSRN Electronic Journal, 2011
- Consumer interactions and influences on farmers' market vendorsRenewable Agriculture and Food Systems, 2007
- Farmers’ adoption of conservation agriculture: A review and synthesis of recent researchFood Policy, 2007
- Direct Market Retailer Perceptions of State-Sponsored Marketing ProgramsApplied Economic Perspectives and Policy, 2000
- On the calculation of marginal effects in the bivariate probit modelEconomics Letters, 1997
- Factors Affecting the Adoption of Sustainable Agricultural PracticesAgricultural and Resource Economics Review, 1993
- Testing for dependence in multivariate probit modelsBiometrika, 1982
- A Heteroskedasticity-Consistent Covariance Matrix Estimator and a Direct Test for HeteroskedasticityEconometrica, 1980