Neo-tribes
- 1 January 2006
- journal article
- Published by Association for Computing Machinery (ACM) in Communications of the ACM
- Vol. 49 (1), 107-113
- https://doi.org/10.1145/1107458.1107463
Abstract
Online communities deserve better than their current treatment---where they are largely relegated to the fringes of health care.This publication has 3 references indexed in Scilit:
- Brand CommunityJournal of Consumer Research, 2001
- Community and consumptionEuropean Journal of Marketing, 1997
- Task-Technology Fit and Individual PerformanceMIS Quarterly, 1995