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Anticipated Communication and Mass Media Information-Seeking
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Publications
Anticipated Communication and Mass Media Information-Seeking
Anticipated Communication and Mass Media Information-Seeking
CA
Charles K. Atkin
Charles K. Atkin
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1 January 1972
journal article
Published by
Oxford University Press (OUP)
in
Public Opinion Quarterly
Vol. 36
(2)
,
188-199
https://doi.org/10.1086/267991
Abstract
Studies of media use have given little attention to the possible social utility of media content for interpersonal communication. Here, this issue is explored by means of two secondary analyses and an experiment.
Keywords
INTERPERSONAL COMMUNICATION
ANTICIPATED COMMUNICATION
MASS MEDIA
MEDIA INFORMATION
INFORMATION SEEKING
TWO SECONDARY
MEDIA USE
SECONDARY ANALYSES
MEDIA CONTENT
All Articles
Open Access
Cited by 85 articles