How Much Do They Think It Affects Them and Whom Do They Believe?: Comparing the Third-Person Effect and Credibility of Blogs and Traditional Media
- 16 November 2007
- journal article
- research article
- Published by Taylor & Francis Ltd in Communication Quarterly
- Vol. 55 (4), 451-466
- https://doi.org/10.1080/01463370701665114
Abstract
Using an experimental design, this study investigated third-person effect and media credibility as a result of media attribution. Specifically, we compared third-person effect across four media sources: personal blogs, media blogs, online news, and print newspaper. Overall, participants exhibited third-person effects equally across the mediums. Third-person effect regressed with credibility.Keywords
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