Journalists from 12 daily newspapers, surveyed on-site, confirmed what newspaper industry analysts have noted: Newspapers are becoming more reader-oriented and market driven. This is particularly true of group newspapers which, on nearly every level of measurement, showed a stronger market-oriented management. But there are some indications that greater devotion to business principles does not always come at the expense of good journalism and that business-oriented policies are not always viewed as disruptive to sound newsroom policy.