Visualizing the Self: Exploring the Potential Benefits and Drawbacks for New Product Evaluation
- 2 July 2004
- journal article
- Published by Wiley in Journal of Product Innovation Management
- Vol. 21 (4), 259-267
- https://doi.org/10.1111/j.0737-6782.2004.00077.x
Abstract
No abstract availableThis publication has 24 references indexed in Scilit:
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