Genre as social action
- 1 May 1984
- journal article
- research article
- Published by Taylor & Francis Ltd in Quarterly Journal of Speech
- Vol. 70 (2), 151-167
- https://doi.org/10.1080/00335638409383686
Abstract
This essay proposes a conception of genre based on conventionalized social motives which are found in recurrent situation‐types. The thesis is that genre must be conceived in terms of rhetorical action rather than substance or form.Keywords
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