An Attitudinal Model of Technology-Based Self-Service: Moderating Effects of Consumer Traits and Situational Factors
Top Cited Papers
- 1 July 2002
- journal article
- research article
- Published by Springer Science and Business Media LLC in Journal of the Academy of Marketing Science
- Vol. 30 (3), 184-201
- https://doi.org/10.1177/0092070302303001
Abstract
No abstract availableKeywords
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- Public and private self-consciousness: Assessment and theory.Journal of Consulting and Clinical Psychology, 1975