Abstract
This paper examines the redevelopment activities of religious institutions in the greater New York City area. In recent years, more and more churches have been selling their property and air rights to create either commercial and market-rate housing or affordable housing. Through archival material and interviews with pastors, the purpose of this descriptive paper is to understand why and how religious institutions, primarily churches, decide to alter their function by becoming entrepreneurial and engaging in property development. The changing character of these institutions is explained through the lens of theories of religious ecology and institutional isomorphism. The paper concludes with suggestions for improvement of the development process.