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Prepurchase Information Seeking for New Cars and Major Household Appliances
Home
Publications
Prepurchase Information Seeking for New Cars and Major Household Appliances
Prepurchase Information Seeking for New Cars and Major Household Appliances
JN
Joseph W. Newman
Joseph W. Newman
RS
Richard Staelin
Richard Staelin
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1 August 1972
journal article
Published by
JSTOR
in
Journal of Marketing Research
Vol. 9
(3)
,
249
https://doi.org/10.2307/3149534
Abstract
No abstract available
Keywords
HOUSEHOLD APPLIANCES
MAJOR HOUSEHOLD
NEW CARS
PREPURCHASE INFORMATION SEEKING
Cited by 154 articles