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Consumer involvement: a new perspective
Home
Publications
Consumer involvement: a new perspective
Consumer involvement: a new perspective
NM
Nina Michaelidou
Nina Michaelidou
SD
Sally Dibb
Sally Dibb
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4 March 2008
journal article
Published by
Westburn Publishers
in
The Marketing Review
Vol. 8
(1)
,
83-99
https://doi.org/10.1362/146934708x290403
Abstract
No abstract available
Cited by 84 articles