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Real and Hypothetical Shop Situations in Market Research
Home
Publications
Real and Hypothetical Shop Situations in Market Research
Real and Hypothetical Shop Situations in Market Research
AG
Andre Gabor
Andre Gabor
CG
Clive W. J. Granger
Clive W. J. Granger
AS
Anthony P. Sowter
Anthony P. Sowter
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1 August 1970
journal article
Published by
JSTOR
in
Journal of Marketing Research
Vol. 7
(3)
,
355
https://doi.org/10.2307/3150294
Abstract
No abstract available
Keywords
HYPOTHETICAL SHOP
SHOP SITUATIONS
MARKET RESEARCH
REAL AND HYPOTHETICAL
Cited by 24 articles