Aid to Small‐Scale Retailing: The Norwegian Case
- 1 January 1981
- journal article
- Published by Emerald in European Journal of Marketing
- Vol. 15 (1), 33-47
- https://doi.org/10.1108/eum0000000004869
Abstract
Looks at aspects of government intervention in the provision of social welfare services with regard to marketing. Investigates legislation by the Norwegian government which has affected the retail sector, and examines its programme of aid to retailers in sparsely‐populated areas. Concludes that the programme is an attempt to recognize the social and economic importance of small shops to the communities they serve and not an attempt to favour the small shop.Keywords
This publication has 2 references indexed in Scilit:
- Measuring the Gains from Government Export PromotionEuropean Journal of Marketing, 1978
- Problems and Policies Affecting the Small ShopInternational Journal of Physical Distribution, 1977