Business Gaming: Current Usage Levels
- 1 February 1989
- journal article
- Published by Emerald in Journal of Management Development
- Vol. 8 (2), 58-65
- https://doi.org/10.1108/eum0000000001342
Abstract
The growth and usage of business games in management training programmes and university business courses are examined. It is concluded that usage is quite high in both, and those unfamiliar with this instructional method are encouraged to find out what simulation gaming is about.Keywords
This publication has 2 references indexed in Scilit:
- Improving Management Development Through Simulation GamingJournal of Management Development, 1986
- A Survey of Marketing GamesJournal of Marketing, 1962