FUZZY SIMPLE ADDITIVE WEIGHTING BASED, DECISION SUPPORT SYSTEM APPLICATION FOR ALTERNATIVE CONFUSION REDUCTION STRATEGY IN SMARTPHONE PURCHASES
Open Access
- 1 April 2014
- journal article
- Published by Science Publications in American Journal of Applied Sciences
- Vol. 11 (4), 666-680
- https://doi.org/10.3844/ajassp.2014.666.680