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Life-Style Segmentation in Apparel Marketing
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Life-Style Segmentation in Apparel Marketing
Life-Style Segmentation in Apparel Marketing
ER
Elizabeth A. Richards
Elizabeth A. Richards
SS
Stephen S. Sturman
Stephen S. Sturman
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1 October 1977
journal article
Published by
SAGE Publications
in
Journal of Marketing
Vol. 41
(4)
,
89
https://doi.org/10.2307/1250241
Abstract
No abstract available
Keywords
APPAREL MARKETING
LIFE STYLE SEGMENTATION
SEGMENTATION IN APPAREL
Cited by 22 articles