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Strengthening the Link Between R&D and Corporate Strategy
Home
Publications
Strengthening the Link Between R&D and Corporate Strategy
Strengthening the Link Between R&D and Corporate Strategy
WS
William J. Spencer
William J. Spencer
DT
Deborah D. Triant
Deborah D. Triant
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1 January 1989
journal article
Published by
Emerald
in
Journal of Business Strategy
Vol. 10
(1)
,
38-42
https://doi.org/10.1108/eb039281
Abstract
How can companies improve the value that is derived from their research efforts? The authors believe the key is to open the lines of communication between R&D and business planning.
Keywords
CORPORATE STRATEGY
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Open Access
Cited by 14 articles