Rankings
Publications
Sources
Publishers
Scholars
Organizations
About
Login
Register
Home
Publications
Validation of Discriminant Analysis in Marketing Research
Home
Publications
Validation of Discriminant Analysis in Marketing Research
Validation of Discriminant Analysis in Marketing Research
MC
Melvin R. Crask
Melvin R. Crask
WP
William D. Perreault
William D. Perreault
Publisher Website
Google Scholar
Cite
Download
Share
Download
1 February 1977
journal article
Published by
JSTOR
in
Journal of Marketing Research
Vol. 14
(1)
,
60
https://doi.org/10.2307/3151055
Abstract
No abstract available
Cited by 84 articles