Shopping trip behavior: An empirical investigation
- 1 December 1989
- journal article
- Published by Springer Science and Business Media LLC in Marketing Letters
- Vol. 1 (1), 55-69
- https://doi.org/10.1007/bf00436149
Abstract
No abstract availableKeywords
This publication has 13 references indexed in Scilit:
- A Note on `Random' Purchasing: Additional Insights from Dunn, Reader and WrigleyJournal of the Royal Statistical Society Series C: Applied Statistics, 1989
- Inferring competitive market structure based on a model of interpurchase intervalsInternational Journal of Research in Marketing, 1988
- A Model of Brand Choice and Purchase Quantity Price SensitivitiesMarketing Science, 1988
- Technical Note—Aggregating Individual Purchases to the Household LevelMarketing Science, 1986
- A Logit Model of Brand Choice Calibrated on Scanner DataMarketing Science, 1983
- Formal Choice Models in MarketingMarketing Science, 1983
- An Investigation of the Assumptions of the NBD Model as Applied to Purchasing at Individual StoresJournal of the Royal Statistical Society Series C: Applied Statistics, 1983
- Ehrenberg's Negative Binomial Model Applied to Grocery Store TripsJournal of Marketing Research, 1980
- A Spectral Analysis of the Frequency of Supermarket VisitsJournal of Marketing Research, 1973
- Customer Impulse Purchasing BehaviorJournal of Marketing Research, 1967