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Alternative Questionnaire Formats for Country Image Studies
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Alternative Questionnaire Formats for Country Image Studies
Alternative Questionnaire Formats for Country Image Studies
EJ
Eugene D. Jaffe
Eugene D. Jaffe
IN
Israel D. Nebenzahl
Israel D. Nebenzahl
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1 November 1984
journal article
Published by
JSTOR
in
Journal of Marketing Research
Vol. 21
(4)
,
463
https://doi.org/10.2307/3151472
Abstract
No abstract available
Cited by 54 articles