THE EFFECTS OF SERVICE QUALITY AND CORPORATE REBRANDING ON BRAND IMAGE, CUSTOMER SATISFACTION, BRAND EQUITY AND CUSTOMER LOYALTY: STUDY IN ADVERTISING COMPANY AT TVONE
Open Access
- 20 December 2016
- journal article
- Published by Russian Journal of Agricultural and Socio-Economic Sciences in Russian Journal of Agricultural and Socio-Economic Sciences
- Vol. 60 (12), 209-217
- https://doi.org/10.18551/rjoas.2016-12.26