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Demographic correlates to loyalty in frequently purchased consumer services
Home
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Demographic correlates to loyalty in frequently purchased consumer services
Demographic correlates to loyalty in frequently purchased consumer services
DS
Don Snyder
Don Snyder
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1 January 1991
journal article
Published by
Informa UK Limited
in
Services Marketing Quarterly
Vol. 8
(1)
,
45-55
https://doi.org/10.1080/15332969.1991.9985029
Abstract
No abstract available
Keywords
DEMOGRAPHIC CORRELATES
FREQUENTLY PURCHASED
CONSUMER SERVICES
PURCHASED CONSUMER
CORRELATES TO LOYALTY
LOYALTY IN FREQUENTLY
Cited by 9 articles