Generation Y: How cultural values can be used to predict their choice of electronic financial services
- 1 May 2007
- journal article
- research article
- Published by Springer Science and Business Media LLC in Journal of Financial Services Marketing
- Vol. 11 (4), 301-313
- https://doi.org/10.1057/palgrave.fsm.4760048
Abstract
No abstract availableKeywords
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