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Interdependence, Punitive Capability, and the Reciprocation of Punitive Actions in Channel Relationships
Home
Publications
Interdependence, Punitive Capability, and the Reciprocation of Punitive Actions in Channel Relationships
Interdependence, Punitive Capability, and the Reciprocation of Punitive Actions in Channel Relationships
Nirmalya Kumar
Nirmalya Kumar
Lisa K. Scheer
Lisa K. Scheer
JS
Jan-Benedict E. M. Steenkamp
Jan-Benedict E. M. Steenkamp
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1 May 1998
journal article
Published by
JSTOR
in
Journal of Marketing Research
Vol. 35
(2)
,
225
https://doi.org/10.2307/3151850
Abstract
No abstract available
Keywords
RECIPROCATION
PUNITIVE CAPABILITY
INTERDEPENDENCE
CHANNEL RELATIONSHIPS
PUNITIVE ACTIONS
Cited by 163 articles