FORTUNE'S MOST ADMIRED FIRMS: AN INVESTOR'S PERSPECTIVE
- 31 December 1997
- journal article
- Published by Emerald in Studies in Economics and Finance
- Vol. 18 (2), 74-93
- https://doi.org/10.1108/eb028743
Abstract
Each year since 1983, Fortune magazine has published a survey featuring “America's most admired” corporations. Although the most admired corporations are certainly worthy of some praise and the least admired deserving of criticism, whether these admired companies are worthy of investors' money is less clear. We examine the ex ante and ex post returns of a sample of the most and least admired corporations in the Fortune survey.Keywords
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