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The R&D effectiveness index: A metric for product development performance
Home
Publications
The R&D effectiveness index: A metric for product development performance
The R&D effectiveness index: A metric for product development performance
MM
M McGrath
M McGrath
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1 June 1994
journal article
Published by
Wiley
in
Journal of Product Innovation Management
Vol. 11
(3)
,
213-220
https://doi.org/10.1016/0737-6782(94)90004-3
Abstract
No abstract available
Keywords
PROFITABILITY
NEW PRODUCT DEVELOPMENT
PRODUCT DEVELOPMENT
INDEXATION
Cited by 27 articles