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Improving Random Respondent Selection in Telephone Surveys
Home
Publications
Improving Random Respondent Selection in Telephone Surveys
Improving Random Respondent Selection in Telephone Surveys
DO
Diane O'Rourke
Diane O'Rourke
JB
Johnny Blair
Johnny Blair
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1 November 1983
journal article
Published by
JSTOR
in
Journal of Marketing Research
Vol. 20
(4)
,
428
https://doi.org/10.2307/3151446
Abstract
No abstract available
Keywords
TELEPHONE SURVEYS
RESPONDENT SELECTION
IMPROVING RANDOM RESPONDENT
Cited by 70 articles