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Store atmosphere and purchasing behavior
Home
Publications
Store atmosphere and purchasing behavior
Store atmosphere and purchasing behavior
RD
Robert J. Donovan
Robert J. Donovan
JR
John R. Rossiter
John R. Rossiter
GM
Gilian Marcoolyn
Gilian Marcoolyn
AN
Andrew Nesdale
Andrew Nesdale
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1 January 1994
journal article
Published by
Elsevier BV
in
Journal of Retailing
Vol. 70
(3)
,
283-294
https://doi.org/10.1016/0022-4359(94)90037-x
Abstract
No abstract available
Keywords
BEHAVIOR
EMOTIONAL
STORE
AROUSAL
DONOVAN
ROSSITER
SHOPPING
SPEND
MODEL
PLEASURE
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