Guilt and giving: A process model of empathy and efficacy
Open Access
- 20 December 2007
- journal article
- research article
- Published by Wiley in Psychology & Marketing
- Vol. 25 (1), 1-23
- https://doi.org/10.1002/mar.20200
Abstract
No abstract availableKeywords
This publication has 41 references indexed in Scilit:
- A comparison of reliability between telephone and web-based surveysJournal of Business Research, 2007
- Fear appeals in social marketing: Strategic and ethical reasons for concernPsychology & Marketing, 2004
- Using the Parallel Process Model to Prevent Firearm Injury and Death: Field Experiment Results of a Video-Based InterventionJournal of Communication, 2000
- Determinants of Volunteerism:Journal of Nonprofit & Public Sector Marketing, 1997
- Identification as a mediator of celebrity effectsJournal of Broadcasting & Electronic Media, 1996
- Guilt appeals in advertising: What are their effects?Journal of Applied Psychology, 1995
- Putting the fear back into fear appeals: The extended parallel process modelCommunication Monographs, 1992
- Segmenting Blood Donors by Their Perceptions and Awareness About Blood DonationHealth Marketing Quarterly, 1990
- More evidence that empathy is a source of altruistic motivation.Journal of Personality and Social Psychology, 1982
- Some effects of guilt on compliance.Journal of Personality and Social Psychology, 1969