Effects of visual and textual information in online product presentations: looking for the best combination in website design
- 19 December 2010
- journal article
- Published by Taylor & Francis Ltd in European Journal of Information Systems
- Vol. 19 (6), 668-686
- https://doi.org/10.1057/ejis.2010.42
Abstract
The European Journal of Information Systems provides a distinctive European perspective on the theory and practice of information systems for a global audience. We encourage first rate research articles by academics, but also case studies and reflective articles by practitioners. We provide a critical view on technology, development, implementation, strategy, management and policy.Keywords
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