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How Important Is The Corporate Image?
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How Important Is The Corporate Image?
How Important Is The Corporate Image?
RC
Richard C. Christian
Richard C. Christian
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1 October 1959
journal article
Published by
SAGE Publications
in
Journal of Marketing
Vol. 24
(2)
,
79
https://doi.org/10.2307/1248856
Abstract
No abstract available
Keywords
IMPORTANT IS THE CORPORATE IMAGE
Cited by 6 articles