Rankings
Publications
Sources
Publishers
Scholars
Organizations
About
Login
Register
Home
Publications
Integrating scenarios into strategic planning at Royal Dutch/Shell
Home
Publications
Integrating scenarios into strategic planning at Royal Dutch/Shell
Integrating scenarios into strategic planning at Royal Dutch/Shell
PS
Paul J.H. Schoemaker
Paul J.H. Schoemaker
CH
Cornelius A.J.M. van der Heijden
Cornelius A.J.M. van der Heijden
Publisher Website
Google Scholar
Cite
Download
Share
Download
1 March 1992
journal article
Published by
Emerald
in
Planning Review
Vol. 20
(3)
,
41-46
https://doi.org/10.1108/eb054360
Abstract
Shell developed a number of new methodologies to make scenario planning more meaningful to line managers. It also took steps to integrate the learning that takes place at the SBU level into the Group Planning System.
Keywords
STRATEGIC PLANNING
All Articles
Open Access
Cited by 102 articles