Olfaction as a cue for product quality
- 1 July 1992
- journal article
- research article
- Published by Springer Science and Business Media LLC in Marketing Letters
- Vol. 3 (3), 289-296
- https://doi.org/10.1007/bf00994136
Abstract
No abstract availableKeywords
This publication has 6 references indexed in Scilit:
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- How the consumer estimates quality by subconscious sensory impressions.Journal of Applied Psychology, 1932