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Commercial Use of Conjoint Analysis: An Update
Home
Publications
Commercial Use of Conjoint Analysis: An Update
Commercial Use of Conjoint Analysis: An Update
DW
Dick R. Wittink
Dick R. Wittink
PC
Philippe Cattin
Philippe Cattin
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1 July 1989
journal article
Published by
SAGE Publications
in
Journal of Marketing
Vol. 53
(3)
,
91
https://doi.org/10.2307/1251345
Abstract
No abstract available
Cited by 376 articles