Investigating Web 2.0 Application Impacts on Knowledge Workers’ Decisions and Performance

Abstract

Web 2.0 applications (such as blogs, wikis, and group messaging) have been widely adopted by organizations to enhance the effectiveness of internal communication and improve knowledge management within the organization. However, predictors that impact Web 2.0 continuous use within the organization and knowledge management performance have been neither well defined nor well understood in academia and practice. This paper empirically investigates the impact of hedonic and utilitarian performance on continual usage intention of Web 2.0 applications within the organization, and then examines continuance use decision impact on knowledge management performance. The authors’ results are useful in developing guidelines and strategies to increase the likelihood of Web 2.0 continuance use and to improve its positive impact within the organization.