The youth e-cigarette epidemic: New estimates of JUUL Labs’ revenue from youth users in the US
Open Access
- 1 May 2021
- journal article
- research article
- Published by E.U. European Publishing in Tobacco Induced Diseases
- Vol. 19 (May), 1-5
- https://doi.org/10.18332/tid/133874
Abstract
Introduction: Past 30-day e-cigarette use increased by 78% among high school students from 2017 to 2018, an increase attributable to pod-style devices. JUUL Labs (JUUL) insists they do not market their product to teenagers. We created several scenarios to estimate the percentages of JUUL’s...Keywords
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