The Effect of Risk Readiness and Perception of Values on Decisions of Using Motorcycle with The User's Involvement as Intervening
Published: 13 July 2019
SRIWIJAYA INTERNATIONAL JOURNAL OF DYNAMIC ECONOMICS AND BUSINESS , Volume 3; doi:10.29259/sijdeb.v3i2.146-156
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Keywords: motorcycle / consumer perceptions / Motorbikes / Directly / Consumer Decisions / Risk Readiness / involvement is not an intervening
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