Remodel on Tourist Loyalty Using Destination Based Brand Equity For Sme (SPA) Tourism In Malaysia: Experience Quality as Mediator
Open Access
- 5 October 2021
- journal article
- Published by Human Resources Management Academic Research Society (HRMARS) in International Journal of Academic Research in Business and Social Sciences
- Vol. 11 (10), 465-472
- https://doi.org/10.6007/ijarbss/v11-i10/10996