How Youtube Beauty Vlogger Review, Self Congruity and Price Perception Influence Impulse Buying and the Impact On Repurchase Intention (Case Study at Teenager Users of Emina Cosmetics In Surabaya)
Open Access
- 10 June 2020
- journal article
- Published by Yayasan Ahmar Cendekia Indonesia in Quantitative Economics and Management Studies
- Vol. 1 (1), 33-43
- https://doi.org/10.35877/454ri.qems1175