Abstract
Flexible business models, with strong e-commerce platforms and capable of generating synergies with other companies and local suppliers, are profiled as the best able to face the economic impact of COVID-19 in the year that we are in now: 2021. For the business fabric of the entire world - from small companies to multinationals - the arrival of the coronavirus has been an unprecedented crisis, for which no one was prepared. In the last half year, hundreds of businesses have disappeared, and it is already expected that many others will do so during 2021.