Effects of Application of Quality Assurances Certification at Farm Level on the Probability to Implement Traceability for Agricultural Products towards Global Markets: Evidences from Farmed-Shrimp in Mekong Delta, Vietnam

Abstract
This study investigates the impact of the application of quality assurance certification on the origin traceability of shrimp exports in the Vietnamese Mekong Delta region. The primary data was investigated in 2018, which covered the whole supply chain of shrimp production such as farmers, collectors, distributors, processing factories. Descriptive statistics are utilized to analyze and compare the differences in the supply chain and product origin traceability between certified and non-certified shrimps. The willingness of farmers to embrace product origin traceability of certified and non-certified shrimps is also analyzed. The results show that certified farmers indicate a higher possibility of traceability due to proper monitoring and management essential to traceability. The application of international quality assurance certification of shrimp farmers increases awareness and willingness to implement origin traceability. The result proves the effectiveness of the collaboration between the farmers and processing factories in the implementation of traceability in the entire supply chain.