The relationship between age and stress during the pandemic in Ecuador—Tourism strategy recommendations

The objective of this work was to analyze the correlation between stress in times of pandemic and the age of people, through inferential statistics in order to propose tourism strategies. The study variables were: stress level and age. The sample consisted of 4220 people from 19 provinces of Ecuador. A questionnaire was applied in google forms using the survey technique. The statistical analysis of the data was carried out using the SPSS version 23 statistical program and the corresponding non-parametric statistical test “Spearman’s Correlation”, with a confidence level of 95% and a significance level of 5%. It was concluded that those most affected in terms of stress are people between 19 and 28 years of age and that tourism should be developed with an anti-stress approach to demand on a constant basis.