Journal of Business Administration Research

Journal Information
EISSN : 2630-5194
Published by: Bilingual Publishing Co. (10.30564)
Total articles ≅ 76
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Ayse Begum Ersoy
Journal of Business Administration Research, Volume 4; https://doi.org/10.30564/jbar.v4i4.3454

Abstract:
Globalization and developments in digital technology paved the way for online communication, mobile penetration, and social media. Digital platforms and particularly social media have become popular sources of news and online interaction. Literature review so far reveals more than one billion social media users exist globally and use social media for shopping purposes. Hence, social media has become one of the most popular tools companies using for brand relationship building activities. The effect of social media on building customer commitment needs to be explored. This article aims to identify social media use among Turkish 18-40 years old in building commitment towards their favorite brands.
Anpi Chang
Journal of Business Administration Research, Volume 4; https://doi.org/10.30564/jbar.v4i4.3882

Abstract:
The Journal of Business Administration Research has been focusing on the research and development of global business models and management, contributing highly valued information for professionals engaged in scientific research, application innovation, and enterprise operation. The global economy and business development have been facing unprecedented challenges in seeking new economic models and renewing business models and management practices since the outbreak of COVID-19 in 2020. Traditional industries are forced to transform the standardized management that has already become an essential condition, into smarter, more simplified, and highly effective management to adapt to an environment with mature applications of the Internet of Things (IoT), shifting from offline to online operations, and focusing more on operations at the user end instead of at the platform end. The goal is to integrate resources and improve operation efficiency more effectively by upgrading industries, lowering human resource requirements, and simplifying management models and production processes.
Hsiu-Hua Hu, Yaozong Zhu
Journal of Business Administration Research, Volume 4; https://doi.org/10.30564/jbar.v4i4.3703

Abstract:
In this study, we are to explore (1) features of HR reengineering, (2) the impact of business digitalization strategies on digital transformation and HR engineering, (3) the impact of business digitalization strategies and HR reengineering on talent value creation, and present the results of a qualitative study that offers insight into 42 “thought units”, which were “categorizing” into four dimensions corresponding to our research questions: (1) plan, (2) do, (3) check, and (4) action. The “check” dimension corresponds to the four key features of HR reengineering related to business digitalization strategy, and how to create talent value when a company successfully implements business-led digital transformation, HR reengineering, and talent value creation, including (1) talent planning, (2) talent introduction, (3) talent adjustment, and (4) talent development.
Christophe Storaï, Laetitia Rinieri
Journal of Business Administration Research, Volume 4; https://doi.org/10.30564/jbar.v4i4.3655

Abstract:
The COVID-19 pandemic has generated major economic impacts in the vast majority of countries, including falling GDP and global trade, massive job losses, deficits and increased public debt. If quasi-generalized interventionist economic policies have made it possible to cushion the paralysis of the productive devices, the short-term global outlook remains very uncertain. In this gloomy context, what will be the situation on the labour market, and in particular the vocational integration of students? Corsica presents the example of a small island territory in search of a regional development scheme based on the economy of knowledge and competence. In this major structural perspective, the University Apprenticeship Training Centre (CFA UNIV) in the Corsican region has been striving, for a decade, to contribute to the enhancement of students-apprentices vocational integration from the University of Corsica. Within the scope of its activities, are the monitoring and evaluation of the students-apprentices’ professional integration from the University of Corsica. Since 2011, the carrying out the annual surveys on students-apprentices’ future from the University of Corsica has demonstrated the capacity of the sandwich course training in Higher Education simultaneously to boost the employability of skilled human capital and the growth of local business structuring. This contribution will aim to synthesize ten years of CFA UNIV experience and will endeavour to analyse the localized consequences of a global pandemic crisis on the nature of the vocational integration student-apprentices from the University of Corsica in a small territory island.
Kadiriya Kaimaier, Yejia Zhang
Journal of Business Administration Research, Volume 4; https://doi.org/10.30564/jbar.v4i4.3660

Abstract:
The impact of the epidemic on China's economy is huge. By analyzing the impact of the epidemic on the informal economy and consulting the measures taken by local governments in Sichuan to restore the stall economy in the post epidemic period, this paper classifies and refines the measures made by urban governments of different sizes of cities, puts forward relevant laws, and puts forward opinions and forecasts on the future trend of the stall economy and stall economy in the post epidemic period. Due to the impact of the epidemic, people's awareness of self-protection has increased, local governments have also strengthened prevention and control, and the business of vendors has been seriously affected. The Sichuan case shows that the government's encouragement is an important guarantee for the rapid recovery of the stall economy. At the same time, reasonable control is a necessary means to prevent the recurrence of the epidemic. For the future trend of the stall, it is a trend to set up permitted-vending-places (shudaoqu). Selecting an address according to the nature of the commodity is the guarantee of sales.
Masithembe Kafile
Journal of Business Administration Research, Volume 4; https://doi.org/10.30564/jbar.v4i3.3398

Abstract:
This paper addresses the integrated processes of planning and scheduling of projects using technologies advanced tools as means for managing change in the era of the 4IR. The paper explores the traditional project management planning and scheduling tools in conjunction with what technology has to offer, to bridge the gap between the traditional project management planning and scheduling tools and what the modern-day business market demands. An analysis of literature covering a wide range of theoretic and empirical studies was performed. The theories underlying various planning and scheduling methods were analysed in relation to the design of projects. A descriptive quantitative secondary data was used as a tool to assess the impact of technology on project planning for scheduling. The analysis of the study’s data was conducted using the principles of cross - tabulation. Inferences were drawn on the significant impact of the use of advanced technological tools on project planning for scheduling in current business time. Organisations can make use of the findings of this study to correctly apply the available advanced technological tools for more efficient schedule management planning to enhance the successful delivery of their projects. Further, this research can be used to provide learning opportunities for new and inexperienced planners and schedulers, and as a basis for further research in this field of knowledge.
Xun Han, Yuyan Jiang, Xianjing Huang
Journal of Business Administration Research, Volume 4; https://doi.org/10.30564/jbar.v4i3.3428

Abstract:
This study analyzes how economic policy uncertainty affects corporate innovation, and the moderating effects of executive heterogeneity. A threephase dynamic investment and financing model is first built to analyze the mechanism. Empirical analysis confirms that the increase in the degree of economic policy uncertainty promotes enterprise innovation. Further results show that this promotion effect is more significant in enterprises with male executives, low educational level, no financial experience and political background. Moreover, the positive impact is only found in enterprises with moderate executive ability, and the overconfidence of senior executives plays a positive regulating role in it.
Abdul Halim, Al Amin
Journal of Business Administration Research, Volume 4; https://doi.org/10.30564/jbar.v4i3.3350

Abstract:
The purpose of this study is to look at the impact of accounting information systems on the economy. The study has been directed based on the analytical and theoretical. It observed a total of 500 respondents. To run the research and to get informative results, this paper used primary data. It uses the Chi squire test, ANOVA tests, and Multinomial Logistic tests for analyzing the results. It calculates the data with the help of IBM statistical packages for social science (SPSS). This paper assumes that AIS is beneficial for Bangladeshi organizations, which contributes to the economic development of Bangladesh. However, it finally shows that this system has a gap between what accounting information systems are & what should be. This paper suggests that an organization may get potential benefits through the implementation of AIS in Bangladesh. It also will be benefited stakeholders from implying it. The paper conducts based on the listed financial organizations of Bangladesh. This is the main limitation of this study. It is the first work in Bangladesh based on my knowledge. It provides accurate information to all stakeholders that help them to the right decision. It will also help to improve the economic development of Bangladesh.
Adyasha Suvadarshini, Bidhu Bhusan Mishra
Journal of Business Administration Research, Volume 4; https://doi.org/10.30564/jbar.v4i3.3193

Abstract:
The following paper attempts to understand if income determines the buying decision-making styles of consumers in Bhubaneswar, the capital city of Odisha, a state located on eastern India. A total of 103 respondents of Bhubaneswar were chosen by using the Mall intercept method. The samples were classified into three groups based on their average annual family income such as High Income, Middle Income and Low Income groups. Exploratory Factor Analysis was carried to identify the decisionmaking styles. ANOVA was employed to compare the shopping styles of these three income sub-groups. Results indicate that differences in consumer shopping styles exist among the income sub-groups. Findings of the study can be used by marketers for segmentation, targeting and positioning of retail shoppers which may facilitate them to compete efficiently. It is recommended that different income sub-groups should be viewed as distinct consumer segments and strategies should be formulated to cater each segment effectively.
Tung-Shan Liao, Thi Ngọc Duy Trần, Thi Thuy Dung Pham
Journal of Business Administration Research, Volume 4; https://doi.org/10.30564/jbar.v4i3.3088

Abstract:
This study aims at providing explanations for how MNCs (multinational companies) proceed with their manipulation of resources and competencies in the entry process to a foreign market. To an increasing extent, such processes perform as a staging process of resource leverage. This study identifies three stages, using the multiple case study incorporating grounded theory: the initial stage, the adaptive intensification stage, and the advantage persistence stage. In the initial stage, an MNC’s entry decision tends to be based on the resource replication mode of resource leverage; the resource exploitation mode of resource leverage is used mainly in the adaptive intensification stage, and the resource exploration mode is used in the advantage persistence stage. This study suggests that these resource leverage modes incorporating their microfoundations can be viewed as a set of potential measurements for examining MNCs' dynamic capabilities in the entry process to a new host market.
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