Asian Journal of Education and Social Studies

Journal Information
EISSN : 2581-6268
Published by: Sciencedomain International (10.9734)
Total articles ≅ 424
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Isaac Taylor, Isaac Sonful Coffie, Stephen Agyei, Justice Edusei Ackah
Asian Journal of Education and Social Studies pp 29-41; https://doi.org/10.9734/ajess/2021/v22i330535

Abstract:
The purpose of this study was to determine school and teacher-related factors affecting low academic performance of senior high school students in integrated science in some selected districts in western region of Ghana. The research design used in this study is descriptive cross-sectional survey. The population of the study was made up of students and science teachers in selected senior high schools in the study area which comprises three districts; Ellembele District, Jomoro District and Nzema-East Municipal. A Sample of 342 students and 18 teachers were used for this study. In carrying out the study, a questionnaire was used as the main instrument for the data collected which were analyzed using descriptive statistics. From the results, it was seen that school-related factors causing poor performance in Integrated Science among students include; the inadequacy of facilities, poor state of existing facilities, general disturbances in class and the ineffective supervision of teaching. Moreover, inadequate number of science teachers, inability to complete syllabi, poor teaching style and little time spent in teaching were among the teacher-related factors which caused low academic performance in Science.
Asian Journal of Education and Social Studies pp 10-21; https://doi.org/10.9734/ajess/2021/v22i330533

Abstract:
Using the non-experimental descriptive survey research design this study aimed to investigate the level of the clinical supervisory skills of the public elementary school heads as perceived by district supervisors. Eventually came up with a district-based LAC session which addressed the grey areas found in this study. Using the universal sampling this study was conducted on all public elementary and secondary schools in the division of Davao del Sur. This study utilized the researcher-made questionnaire which items focused on the supervisory skills, the Cronbach Alpha was tested to assess its validity and reliability. This study revealed that the school heads from both elementary and secondary frequently used the process in conducting clinical supervision. Moreover, this study further revealed that there were locations wherein school heads got low specifically in the art of questioning the teacher to draw his/her instructional problem. Classroom teachers should have encouraged learners to join co-curricular activities and tap stakeholders to financially support the learners who opted to join co-curricular activities.
Tsai-Fa(Tf) Yen
Asian Journal of Education and Social Studies pp 22-28; https://doi.org/10.9734/ajess/2021/v22i330534

Abstract:
Audio marketing is an important part of new media marketing. Its estimated market size increases by 44 times within seven years, and the growth trend of the industry is explosive. However, within a decade of development, there are still many problems to be solved. The purpose of this paper is to verify the significance, problems and countermeasures of audio marketing. Data was collected by literature retrieval and induction method was employed for analysis and interpretation. Findings show that the main problems of audio marketing are focused on audio content production (audio products/services) and platform management, and there is a relative lack of discussion on audio market analysis and target marketing analysis. Finally, it is suggested that future research should start from these two directions and give recommendations on audio marketing.
Asian Journal of Education and Social Studies pp 1-3; https://doi.org/10.9734/ajess/2021/v22i330530

Abstract:
The novel coronavirus pandemic has contrary involved liveliness and education throughout the world. Educational institutes are confronting situations to furnish good education to the students throughout n-COVID-19 breakdown. Some technically improved countries such as China have electronic learning systems for education. Besides, it isn’t the similar situation with economical countries like Pakistan. Hereby, we draw the objects existence confronted by educational institutes and students in Pakistan as acquiring in online education throughout the n-COVID-19 epidemic.
Asian Journal of Education and Social Studies pp 4-9; https://doi.org/10.9734/ajess/2021/v22i330532

Abstract:
This micro study aimed to explore, “Why aren’t children in Bhutan reading?” For the purpose of this study, I have chosen students of two primary schools and one central school. I did case study with 20 students of class IV to VI from each school. I focused my study on reading in both the languages taught in Bhutanese schools: Dzongkha, the national language, and English, as a second language. I collected my data using semi structured interview with students. I also talked informally with some of the students. This small study has led me to my current interest of finding out the main reasons why children are not reading in Bhutan.
Donald Lien, Peilan Tang
Asian Journal of Education and Social Studies pp 41-51; https://doi.org/10.9734/ajess/2021/v22i230529

Abstract:
With decades of stupendous growth and political détente between India and China, Mandarin has become an important human capital for Indians. India clearly shows a preference of Taiwan over China, when mediated between them for different Mandarin resources, even before the epidemic and Sino-India border conflicts. Recently, there have been suggestions to replace Confucius Institutes with Taiwanese institutions, and Taiwan has urged for strengthening cooperation with India in Mandarin education. This paper aims to discuss the feasibility for Taiwan Education Centre to monopolize the Mandarin education market of India. Through data collection and detailed analysis of literature by scholars of Taiwan, China and India, this paper argues that Taiwan alone is incapable of occupying the whole Indian market due to the inadequacy of Mandarin teaching resources and complex tripartite political relations. Moreover, the current trilateral strategies adopted by China, India and Taiwan dissuade the common interests. We propose a customization, cooperation and supervision model to advance Mandarin education in India, and further analyze the feasibility and potential resistance towards the cooperation. This paper is helpful to understanding the Chinese teaching situation in India. It addresses a timely question and offers possible resolution not only to India but also to other countries who are skeptical of Confucius Institutes.
Asian Journal of Education and Social Studies pp 16-27; https://doi.org/10.9734/ajess/2021/v22i230526

Abstract:
The purpose of this study was to investigate the cultural practices that pose a barrier to female educational attainment of the Oroko people. Looking at the cultural barrier to the education of the girl child and its implication on educational attainment, the researcher realized that culture has played a great part in the attainment of education of the girl child in the Oroko land. The population of this study was made up of three secondary schools in the Kumba municipality. The instrument for data collection was the questionnaire. Data was analyzed by the use of descriptive and inferential statictics. The results showed that cultural barriers such as early marriages and the preference of the boy child’s education over that of a girl child affect the girls’ educational attainment in the Oroko land. Based on the finding the researcher recommended that the government should open schools in all villages so as to encourage the girls to go to school, the few girls who are already in school should try and impress their parents so that can change their mentality and conception that they have concerning female education.
Sigay Phurpa
Asian Journal of Education and Social Studies pp 1-15; https://doi.org/10.9734/ajess/2021/v22i230525

Abstract:
This study explores the technical difficulties and the causes of writing difficulties school students face in writing in Dzongkha. Using social constructivism, 16 participants (ten students and six teachers) were involved. In addition to document analysis, the participants were also interviewed to find the problems of writing in Dzongkha. The findings suggest that application of Dzongkha in its written form was one of the most difficult tasks among the four language skills. The writing difficulties faced by the students were the usage of correct spelling, grammar, vocabulary, word structure, sentence structure, paragraph structure, expression and handwriting. Among these, spelling was one of the most difficult parts while writing in Dzongkha. The causes of writing difficulties in Dzongkha were the poor foundation of Dzongkha writing and reading skills, low prestige of Dzongkha language/subject, time constraint, pronunciation related problems, limited resource/facility and professional support for the Dzongkha teachers, less career scope for Dzongkha background students and poor reading habit. It was also due to lack of additional Dzongkha medium based subject, inadequate modern ways of teaching learning strategies, and also because of minimal parents’ support, less personal interest and perseverance to learn and write in Dzongkha. The solutions to the writing problems were to give adequate time for Dzongkha subject, maintain reading and writing portfolios to enhance genres writing, teaching the clear meaning and concept of different words and terminologies having same pronunciation, and adequate teacher written response needs to be emphasized and implemented. Based on the findings of the study, recommendations to different stakeholders are also provided.
Tsai-Fa (Tf) Yen
Asian Journal of Education and Social Studies pp 67-72; https://doi.org/10.9734/ajess/2021/v22i130523

Abstract:
As the market size of the video industry continues to grow by 3.6 times increased in the past five years, more and more companies adopt video marketing. Under this circumstance, it is meaningful and important to discuss the marketing issues in this industry. The objective of this study is to clarify the definition, problems and countermeasures of video marketing. Literature was obtained through data retrieval, and the data was aggregated and analyzed by induction. Findings show that the problems of video marketing cover the laws, suppliers, buyers, competitors, and content technical issues. And we suggest that the future research can try to verify the key points of STP analysis (segmentation, targeting, and positioning), marketing mix, as well as the cost-benefit analysis in video marketing.
Asian Journal of Education and Social Studies pp 51-66; https://doi.org/10.9734/ajess/2021/v22i130522

Abstract:
This study was undertaken to pave the way for an enlightened understanding of the effects and reflections of COVID-19 with respect to the educational landscape in terms of distance and online learning set up/learning resources, professional development, management and parental involvement. The researcher employs a mixed-methods approach by utilizing Creswell's [1] explanatory sequential design. There are 100 respondents selected for purposive sampling, which included teachers, students, parents, and school admin staff. The data was collected from 5 cities located in different regions of Saudi Arabia. Based on the results, the study shows that distance and online learning set-up really have a positive impact on students in the Saudi Community. These kind of educational endeavors develop skills for independent learning and they become well-equipped with online learning techniques and styles. It is quite obvious that students hold positive views towards online classes. However, teachers need to enhance their skills when it comes to instructional tools, especially in using computers which is necessary in an online class. Though the school management provides a relevant answer to the queries of students, parents and teachers, the school management should provide support to authorized bodies or the community. In this study, parental intervention was not significant and useful for the students’ assessments. However, parents expect a high standard of performance from their children. It can be revealed in this part that parental intervention is not useful for students’ assessment. In doing so, parents should also limit setting a standard of performance for their children. This might affect the emotional performance of a child. Aside from material support, parents should continue to provide emotional support to their children, especially in these trying times.
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